Point of View


The winning poster design and brand identity for the Arizona State University Visual Communication Design Senior Exhibition. The senior exhibition showcases the work of my graduating cohort and their unique social issue exhibit panels. The poster features different geometric characters that represent the categories each social issue came from. It also features all the names of those partaking in the exhibit, from students to professors. Despite the serious tone of the senior exhibition, the poster provided a more lighthearted approach and created a welcoming environment for the audience.


Meet the Characters!
YuYu︎︎︎Identity
Bubs︎︎︎Health
Kai︎︎︎Internet
Nacho︎︎︎Politics
Squirt︎︎︎NASA Psyche
Basil︎︎︎Environmental
Ronald︎︎︎Human Rights

Specs︎︎︎
18.5” x 23”
Illustrator
Spring 2022
Visual Identity, Exhibition








© 2022 Rania Elqadah